Reasons to buy Audio Marketing from Premier
Why we stand out from our competition.

Premier are industry leading contact specialists. We ensure that all customer points of contact are memorable, satisfying, different from your competitors and above all, help you sell more.
See below our top 5 reasons why we stand out from our competition and why you should buy your Audio Marketing solution from us:
1. We offer a large choice of voice and music including a large variety of innovative and state of the art hardware.
2. We are the market leaders and offer a managed service with a dedicated creative team and we can offer quick turnaround with SLAs. We are proactive in communicating with our customers.
3. We are an award winning company and are the only Audio Marketing Company in Europe to be ISO9001 accredited. We belong to AMA and OHMA and have a large selection of customer credentials and testimonials. We are an established business and have been trading since 1996.
4. We are the best at what we do and offer excellent levels of customer service. We are passionate about our business and we care about our customers and colleagues.
5.We offer a professional sounding product and offer value for money and our customers are happy to recommend us.
What is Audio Marketing?
Audio Marketing gives your business a professional image and creates brand awareness as well as telling your customers what you do and how good you are.
Audio Marketing also suits any type of business – large or small and can make your business sound larger than you are. Have you checked whether your competitors have an audio marketing solution? Use it to stand out from your competition.
Click here to find out more about Audio Marketing or call 0845 074 4068.
Premier help ASDA win award for ‘Most Improved Call Centre”

ASDA was named as one of the 2009/2010 Top 50 Call Centres for Customers service, a recognition the company understandably wanted to maintain and improve upon.
Premier were engaged in 2010/2011 to advise ASDA on how their interaction could be brought in-line with the very best in the UK.

Following benchmarking analysis, adjustments to ASDA’s IVR platform and improvements to their Call Centre caller experience, ASDA jumped by a further 11.6% to number 6 in the UK Top 10 and took the award for ‘Most Improved Call Centre’ in the Top 50 Customer Service Programme.
ASDA comments ” Premier undertook a benchmarking exercise and audio branding consultancy project to help ASDA provide an industry-leading call centre caller experience.”
They also comment “The work was undertaken professionally and promptly and the quality of Premier’s recommendations and associated documentation was exceptionally high.”
To read the full version of this Case Study please visit: http://www.premierba.co.uk/Asda-Case-Study.htm
For more information on Premier’s Benchmarking Exercise and Audio Brand Consultancy please visit : http://www.premierba.co.uk/call-centre-audio.htm
Source: http://www.callcentrehelper.com/top-contact-centre-performers-announced-24081.htmContact Centre Big Freeze Webinar – 1 day to go
You have 1 day left to register for our FREE Contact Centre Webinar on how to ‘Prepare you Contact Centre for a Big Freeze.’

Book your place now to avoid disappointment as spaces are filling up fast!
This Webinar will cover the following areas:
1: The impact of inclement weather on business and the importance of effective preparation / anticipation at call centre level.
2: Real life experience of two industry leading businesses covering contingency planning, challenges and effects to their businesses when bad weather strikes.
3: How customer perception & expectation have changed during the last 10 years and the role that appropriate audio solutions plays to manage these.
4: A brief history of the role that Audio Marketing has played.
5: Summary of the key factors and options available to Call Centre professionals.
Join Unisys, Nationwide, Thornton’s and many other big brands and prepare for the worst.
Don’t forget every Webinar attendee will receive a FREE Benchmarketing Audio Audit
Contact Centre Webinar – Limited Spaces Available

Premier are holding a free webinar on 29th November at 10am to help prepare Contact Centre’s whose core business is put under potentially catastrophic pressure by unpredictable situations.
This webinar is ideal for Contact Centre Managers, Customer Experience Champions, Marketing Directors, Operations Directors, and stakeholders whose area of responsibility is improving caller experience.
With less than 2 weeks to go, book your place now to avoid disappointment as spaces are filling up fast!
This webinar is designed to help your contact centre to:
- Manage high call volumes during periods of exceptionally bad weather.
- Adopt self service channels through all customer touch points.
- Effective application of bespoke messaging for different queues that will either reduce abandonment rates or increase ‘positive abandonment’.
- Encourage and measure ‘positive abandonment’.
- Provide consistent caller experience during a ‘spike’ in traffic.
- Ensure your agents are up-to-date with the inbound audio content within your contact centre such as in-queue or on-hold messaging.
In this webinar Premier will be offering advice on how to prepare your Contact Centre for the winter months, how to avoid damaging your brand plus guest speakers from Parcelforce and Genesis Housing Group who have successfully deflected damage to their brand and customer service functions.
Don’t forget every Webinar attendee will receive a FREE Benchmarketing Audio Audit
Be predictable this winter and prepare for the worst!
For more information please visit our website on www.premierba.co.uk
Top Tip for Government Call Centre Audio
Tip 10:
Make the most of in-queue and on-hold time. If you are proud of an achievement as an organisation, don’t miss the opportunity to tell your community about it.
For more information please visit www.premierba.co.uk/call-centre-audio.htm
Top Tip for Government Call Centre Audio
Tip 9:
Use in-queue time to prepare callers so that the agent handling time is minimised.
For more information please visit www.premierba.co.uk/call-centre-audio.htm
Free Call Centre Webinar: Limited Availability
Minimise the disruption to your Call Centre this winter and join our Free Webinar: “Prepare your Call Centre for a Big Freeze” on Tuesday 29th November at 10am.
Plan for staffing issues and increased level of inbound customer enquiries often associated with our great British weather.
With winter fast approaching call centres can experience up to four times the normal level of customer enquires and more than twice the normal volume of inbound calls – often with customers calling in with the same questions
We have has successfully supported major organisations with Call Centre Operations and whose core business is put under potentially catastrophic pressure by unpredictable situations like the now common place severe UK winter weather conditions.
In this webinar we have a selection of key note speakers from the our client base including Genesis Housing Group and Parcelforce, who have successfully deflected damage to their brand and customer service functions through the use of Premier’s Call Centre Audio Services.
We will also be offering advice on how to prepare your Call Centre for the winter months and how to avoid damaging your brand!
FREE for every attendee
We are also giving every webinar attendee a FREE Benchmarking Audio Audit.
Join Unisys, Nationwide, Thorntons and many other big brands and prepare for the worst!
Be predicable this winter and sign up today!
For more information please visit www.premierba.co.uk/upcoming-webinar.htm
NextiraOne Contact Centre Seminar = Success for Premier!
Kevin O’Connor – Premier’s Director of Call Centre Sales, presented along side the likes of Genesys, SpeechStore and Matsoft at NextiraOne’s Multi-Channel Contact Centre Automation Seminar held on Friday 4th November at Lotus Renault GP.
Working with leading vendors in the field, NextiraOne (Experts in communication services) provided a comprehensive seminar enabling organisations to provide fast call resolution and value added services to customers, standing them out from their competition.
In this seminar, Kevin discussed how preparing callers prior to being connected greatly reduced average call duration, whilst in-queue with audio marketing messages can facilitate cross-sell and up-sell opportunities whilst your customers are waiting, even promoting new products or services with very low acquisition costs.
Overall, this seminar was a great success with over 60 Contact Centre’s being in attendance.
Premier’s Free Webinar:
Kevin is running a FREE Webinar: ‘Prepare your Contact Centre for a Big Freeze’ on 29th November.
Premier has successfully supported major organisations with Call Centre Operations whose core business is put under potentially catastrophic pressure by unpredictable situations like the now common place severe UK winter weather conditions.
In this webinar, Kevin will be showing the improvement to customer satisfaction that professional call centre audio can bring to contact centres.
Kevin will also share his top tips on how to prepare for unpredictable circumstances with examples of illustrative emergency SLA messaging and ‘before’ and ‘after’ recordings.
For more information please visit www.premierba.co.uk/upcoming-webinar.htm
Top Tip for Government Call Centre Audio
Tip 8:
Don’t presume that your Call Centre Manager’s favourite music will be liked by all callers. Music choice is highly subjective and inappropriate music can alienate a caller in seconds.
Find out more about Call Centre Audio now!
Top Tip for Government Call Centre Audio
Tip 7:
Don’t just entertain callers in-queue, inform and engage them
Find out more about Call Centre Audio now!


